{"id":21161,"date":"2020-11-24T15:04:50","date_gmt":"2020-11-24T14:04:50","guid":{"rendered":"https:\/\/epages.com\/podcast\/"},"modified":"2026-04-01T16:02:41","modified_gmt":"2026-04-01T14:02:41","slug":"interviews","status":"publish","type":"page","link":"https:\/\/epages.com\/fr\/interviews\/","title":{"rendered":"Digital handeln | Die Interviewreihe von ePages"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jgw6lf2x-38623d42f1bee0c0deae45a1d5788892\">\n.avia-section.av-jgw6lf2x-38623d42f1bee0c0deae45a1d5788892{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/epages.com\/wp-content\/uploads\/2020\/12\/Dh-Podcast-header.jpg);\nbackground-position:50% 50%;\nbackground-attachment:scroll;\n}\n.avia-section.av-jgw6lf2x-38623d42f1bee0c0deae45a1d5788892 .av-section-color-overlay{\nopacity:0.1;\nbackground-color:#000000;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-jgw6lf2x-38623d42f1bee0c0deae45a1d5788892 main_color avia-section-default avia-no-border-styling  avia-builder-el-0  el_before_av_section  avia-builder-el-first  en_headerbild image-responsive avia-full-stretch avia-bg-style-scroll av-section-color-overlay-active container_wrap fullsize'  data-section-bg-repeat='stretch'><div class=\"av-section-color-overlay-wrap\"><div class=\"av-section-color-overlay\"><\/div><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-21161'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jgw6pl47-da062789ea1e41bf55be2ef340603f61\">\n#top .hr.hr-invisible.av-jgw6pl47-da062789ea1e41bf55be2ef340603f61{\nmargin-top:0px;\nheight:1px;\n}\n<\/style>\n<div  class='hr av-jgw6pl47-da062789ea1e41bf55be2ef340603f61 hr-invisible  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av-3rd4-d6a683e94dcbcb970f0316fdb9b68405 av_two_fifth  avia-builder-el-3  el_after_av_hr  avia-builder-el-last  first flex_column_div av-zero-column-padding  '     ><\/div>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><\/div><div id='av_section_2'  class='avia-section av-701e-8b2cd89cad718a8f2768038ce5aa67b7 main_color avia-section-large avia-no-border-styling  avia-builder-el-4  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-21161'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af\">\n.flex_column.av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af av_one_full  avia-builder-el-5  avia-builder-el-no-sibling  first flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l7ahanlf-1a54b56628639bba41a2fbb88019fae4\">\n#top .av-special-heading.av-l7ahanlf-1a54b56628639bba41a2fbb88019fae4{\npadding-bottom:10px;\nfont-size:60px;\n}\nbody .av-special-heading.av-l7ahanlf-1a54b56628639bba41a2fbb88019fae4 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-l7ahanlf-1a54b56628639bba41a2fbb88019fae4 .av-special-heading-tag{\nfont-size:60px;\n}\n.av-special-heading.av-l7ahanlf-1a54b56628639bba41a2fbb88019fae4 .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-l7ahanlf-1a54b56628639bba41a2fbb88019fae4 .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-l7ahanlf-1a54b56628639bba41a2fbb88019fae4 .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n<\/style>\n<div  class='av-special-heading av-l7ahanlf-1a54b56628639bba41a2fbb88019fae4 av-special-heading-h1 blockquote modern-quote modern-centered  avia-builder-el-6  el_before_av_textblock  avia-builder-el-first  av-inherit-size av-linked-heading'><h1 class='av-special-heading-tag '  itemprop=\"headline\"  >Digital handeln: die Interviewreihe von ePages<\/h1><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-42fq-65eed7b181d746920fe9623600aeb427 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p style=\"text-align: center;\">Der Handel ver\u00e4ndert sich und du bist mittendrin. Wir haben Tipps, Tricks und Insights, wie du als Online- oder station\u00e4rer H\u00e4ndler \u201eDigital handeln\u201c kannst und im E-Commerce erfolgreich wirst. In unserer Interviewreihe sprechen wir mit Shopbetreibern und Experten \u00fcber alles, was du als Onlineh\u00e4ndler wissen solltest. Moderiert werden die Interviews von Andr\u00e9 Podeyn, Customer Engagement Manager bei ePages.<\/p>\n<\/div><\/section><\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_3'  class='avia-section av-701e-e79b3245ec3f4b2463889a5622139e8c alternate_color avia-section-large avia-no-border-styling  avia-builder-el-8  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-21161'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af\">\n.flex_column.av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af av_one_third  avia-builder-el-9  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jkcfkdrc-9543631b270a873e16e04fbd4a619bba\">\n.avia-image-container.av-jkcfkdrc-9543631b270a873e16e04fbd4a619bba img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-jkcfkdrc-9543631b270a873e16e04fbd4a619bba .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-jkcfkdrc-9543631b270a873e16e04fbd4a619bba av-styling- avia-align-center  avia-builder-el-10  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-44422 avia-img-lazy-loading-not-44422 avia_image ' src=\"https:\/\/epages.com\/wp-content\/uploads\/2022\/12\/chris-henke-mollie.png\" alt='' title='Chris Henke Mollie'  height=\"192\" width=\"192\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2022\/12\/chris-henke-mollie.png 192w, https:\/\/epages.com\/wp-content\/uploads\/2022\/12\/chris-henke-mollie-80x80.png 80w, https:\/\/epages.com\/wp-content\/uploads\/2022\/12\/chris-henke-mollie-36x36.png 36w, https:\/\/epages.com\/wp-content\/uploads\/2022\/12\/chris-henke-mollie-180x180.png 180w\" sizes=\"(max-width: 192px) 100vw, 192px\" \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-8af3b4db8105981351e87b180e25d577\">\n.flex_column.av-5apm-8af3b4db8105981351e87b180e25d577{\nborder-radius:0px 0px 0px 0px;\npadding:15px 15px 15px 15px;\n}\n<\/style>\n<div  class='flex_column av-5apm-8af3b4db8105981351e87b180e25d577 av_two_third  avia-builder-el-11  el_after_av_one_third  avia-builder-el-last  flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lbkkla6w-3291434dd6486de27acf3cb0553029ca\">\n#top .av-special-heading.av-lbkkla6w-3291434dd6486de27acf3cb0553029ca{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-lbkkla6w-3291434dd6486de27acf3cb0553029ca .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-lbkkla6w-3291434dd6486de27acf3cb0553029ca .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-lbkkla6w-3291434dd6486de27acf3cb0553029ca av-special-heading-h3 blockquote modern-quote  avia-builder-el-12  el_before_av_textblock  avia-builder-el-first '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >#11 &#8211; Erfolgsfaktor Checkout: Shop-Tipps mit Chris Henke von Mollie<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-42fq-65eed7b181d746920fe9623600aeb427 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Usability, Shop-Design, Produktdarstellung \u2013 Erfolgsfaktoren f\u00fcr m\u00f6glichst viele Kaufabschl\u00fcsse lassen sich nicht nur anhand der ersten Schritte in der Customer Journey festlegen. Auch die passenden Zahlungsmethoden beeinflussen die Wahrscheinlichkeit eines erfolgreichen Einkaufs. Was es bei der Auswahl an Bezahloptionen f\u00fcr Onlineh\u00e4ndler zu beachten gilt und wieso Onlineshops ihre Strategie f\u00fcr den Checkout \u00fcberdenken sollten, berichtet Chris Henke von Zahlungsdienstleister Mollie.<\/p>\n<p><a href=\"https:\/\/podcasts.apple.com\/de\/podcast\/11-erfolgsfaktor-checkout-shop-tipps-mit-chris-henke\/id1542235062?i=1000589434596&amp;l=en\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21449\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Apple_Podcasts_Badge-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/open.spotify.com\/episode\/1WsH5vHBgVddpY5yPbNulD?si=30389a2a56f544ac\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21456\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a>\u00a0<a href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9hbmNob3IuZm0vcy80MTkzZjllMC9wb2RjYXN0L3Jzcw\/episode\/ZjA0NjNjODItZjljYS00YzYwLTg3NmEtYTQwYTFkZmZiODk1?sa=X&amp;ved=0CAUQkfYCahcKEwjg34yu3fP7AhUAAAAAHQAAAAAQAg\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21462\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Google_Podcasts_Badge-632x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/soundcloud.com\/digital-handeln\/11-erfolgsfaktor-checkout-shop-tipps-mit-chris-henke-von-mollie?si=02f5a240ce99483cb60b0807c217d59a&amp;utm_source=clipboard&amp;utm_medium=text&amp;utm_campaign=social_sharing\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21468\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a><\/p>\n<\/div><\/section><\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_4'  class='avia-section av-701e-72b5fd0c03f9474b4495c626b61bb3d1 main_color avia-section-large avia-no-border-styling  avia-builder-el-14  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-21161'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af\">\n.flex_column.av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af av_one_third  avia-builder-el-15  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jkcfkdrc-40984a237373f8310dddc9990ac83281\">\n.avia-image-container.av-jkcfkdrc-40984a237373f8310dddc9990ac83281 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-jkcfkdrc-40984a237373f8310dddc9990ac83281 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-jkcfkdrc-40984a237373f8310dddc9990ac83281 av-styling- avia-align-center  avia-builder-el-16  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-39222 avia-img-lazy-loading-not-39222 avia_image ' src=\"https:\/\/epages.com\/wp-content\/uploads\/2022\/04\/marc-zurheiden.png\" alt='' title='Marc Zurheiden'  height=\"192\" width=\"192\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2022\/04\/marc-zurheiden.png 192w, https:\/\/epages.com\/wp-content\/uploads\/2022\/04\/marc-zurheiden-80x80.png 80w, https:\/\/epages.com\/wp-content\/uploads\/2022\/04\/marc-zurheiden-36x36.png 36w, https:\/\/epages.com\/wp-content\/uploads\/2022\/04\/marc-zurheiden-180x180.png 180w\" sizes=\"(max-width: 192px) 100vw, 192px\" \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-8af3b4db8105981351e87b180e25d577\">\n.flex_column.av-5apm-8af3b4db8105981351e87b180e25d577{\nborder-radius:0px 0px 0px 0px;\npadding:15px 15px 15px 15px;\n}\n<\/style>\n<div  class='flex_column av-5apm-8af3b4db8105981351e87b180e25d577 av_two_third  avia-builder-el-17  el_after_av_one_third  avia-builder-el-last  flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-iqkkn1-b71307698e790200ccb219b40f36caa8\">\n#top .av-special-heading.av-iqkkn1-b71307698e790200ccb219b40f36caa8{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-iqkkn1-b71307698e790200ccb219b40f36caa8 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-iqkkn1-b71307698e790200ccb219b40f36caa8 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-iqkkn1-b71307698e790200ccb219b40f36caa8 av-special-heading-h3 blockquote modern-quote  avia-builder-el-18  el_before_av_textblock  avia-builder-el-first '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >#10 &#8211; Starke Marke: Erfolgreiches Logo- und Shopdesign mit Marc Zurheiden<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-42fq-65eed7b181d746920fe9623600aeb427 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Jeder H\u00e4ndler kommt im Laufe seiner Karriere mit der Frage in Ber\u00fchrung \u201e<em>Wie soll mein Business aussehen?\u201c.<\/em> Das Branding, also eine optische Wiedererkennbarkeit, spielt dabei eine zentrale Rolle \u2013 Produkte gekonnt in Szene setzen, ein aussagekr\u00e4ftiges Shopdesign erstellen und nicht zuletzt das eigene Logo entwerfen. Was ist wichtig, um als KMU eine Marke erfolgreich aufzubauen und welche Rolle spielen Nutzerfreundlichkeit und pers\u00f6nlicher Geschmack? Webdesigner Marc von ePages verr\u00e4t uns Gestaltungstipps, die beweisen: Gutes Design kann man erlernen.<\/p>\n<p><a href=\"https:\/\/podcasts.apple.com\/de\/podcast\/10-starke-marke-erfolgreiches-logo-und-shopdesign-mit\/id1542235062?i=1000556314003\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21449\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Apple_Podcasts_Badge-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/open.spotify.com\/episode\/0wSV4PRXDotukd0Vcx3K9d?si=c6e5xvySQLaU8oyWVoXgig\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21456\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a>\u00a0<a href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9hbmNob3IuZm0vcy80MTkzZjllMC9wb2RjYXN0L3Jzcw\/episode\/YmNmMWM2NmItNTRhNC00YWI2LTg3OWEtNTFmYWM0OWVlYjgw?sa=X&amp;ved=0CAUQkfYCahcKEwjAnuO_nIL3AhUAAAAAHQAAAAAQAQ\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21462\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Google_Podcasts_Badge-632x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/soundcloud.com\/digital-handeln\/10-starke-marke-erfolgreiches-logo-und-shopdesign-mit-marc-zurheiden\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21468\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a><\/p>\n<\/div><\/section><\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_5'  class='avia-section av-701e-e79b3245ec3f4b2463889a5622139e8c alternate_color avia-section-large avia-no-border-styling  avia-builder-el-20  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-21161'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af\">\n.flex_column.av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af av_one_third  avia-builder-el-21  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jkcfkdrc-09f4c9432973a048e486cd7b1d03ddd0\">\n.avia-image-container.av-jkcfkdrc-09f4c9432973a048e486cd7b1d03ddd0 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-jkcfkdrc-09f4c9432973a048e486cd7b1d03ddd0 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-jkcfkdrc-09f4c9432973a048e486cd7b1d03ddd0 av-styling- avia-align-center  avia-builder-el-22  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-34729 avia-img-lazy-loading-not-34729 avia_image ' src=\"https:\/\/epages.com\/wp-content\/uploads\/2021\/12\/boesnerhandelmann-1.png\" alt='' title='B\u00f6snerHandelmann'  height=\"192\" width=\"192\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2021\/12\/boesnerhandelmann-1.png 192w, https:\/\/epages.com\/wp-content\/uploads\/2021\/12\/boesnerhandelmann-1-80x80.png 80w, https:\/\/epages.com\/wp-content\/uploads\/2021\/12\/boesnerhandelmann-1-36x36.png 36w, https:\/\/epages.com\/wp-content\/uploads\/2021\/12\/boesnerhandelmann-1-180x180.png 180w\" sizes=\"(max-width: 192px) 100vw, 192px\" \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-8af3b4db8105981351e87b180e25d577\">\n.flex_column.av-5apm-8af3b4db8105981351e87b180e25d577{\nborder-radius:0px 0px 0px 0px;\npadding:15px 15px 15px 15px;\n}\n<\/style>\n<div  class='flex_column av-5apm-8af3b4db8105981351e87b180e25d577 av_two_third  avia-builder-el-23  el_after_av_one_third  avia-builder-el-last  flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kwvzuw4s-628e8a80be5774e19816c54cbe3c3331\">\n#top .av-special-heading.av-kwvzuw4s-628e8a80be5774e19816c54cbe3c3331{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-kwvzuw4s-628e8a80be5774e19816c54cbe3c3331 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-kwvzuw4s-628e8a80be5774e19816c54cbe3c3331 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-kwvzuw4s-628e8a80be5774e19816c54cbe3c3331 av-special-heading-h3 blockquote modern-quote  avia-builder-el-24  el_before_av_textblock  avia-builder-el-first '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >#09 &#8211; Geschenkartikel erfolgreich verkaufen: Produktideen und Tipps von GeschenkeStern.com<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-42fq-65eed7b181d746920fe9623600aeb427 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p data-renderer-start-pos=\"288\">Etwas verkaufen, das Kunden selbst gar nicht nutzen \u2013 das ist die Herausforderung f\u00fcr den Geschenkeshop <a class=\"sc-gGBfsJ ezSIMS\" title=\"http:\/\/GeschenkeStern.com\" href=\"http:\/\/geschenkestern.com\/\" data-renderer-mark=\"true\" rel=\"nofollow noopener\">GeschenkeStern.com<\/a>. Mit einem Beratungsservice f\u00fcr die richtigen Geschenke f\u00fcr die Liebsten, ausgefallenen Verpackungen und mehr steht die Inspiration bei Petras Onlineshop im Vordergrund. Wie ein Geschenkeshop zu neuen Produkten kommt, was beim Shopaufbau zu beachten ist und wie Retouren vorgebeugt werden kann, erz\u00e4hlt sie in dieser Folge.<\/p>\n<p><a href=\"https:\/\/podcasts.apple.com\/de\/podcast\/09-geschenkartikel-erfolgreich-verkaufen-produktideen\/id1542235062?i=1000544171547\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21449\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Apple_Podcasts_Badge-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/open.spotify.com\/episode\/4Zh0yMCUD7hpwqtGK2aH8j?si=IghQHHQPQ8eotB_q_N940Q\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21456\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a>\u00a0<a href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9hbmNob3IuZm0vcy80MTkzZjllMC9wb2RjYXN0L3Jzcw\/episode\/ZjNlNWQ1MTgtZTIwMC00YWE3LTg5ZGItYjM2ZTFhNmI1MTUy?sa=X&amp;ved=0CAUQkfYCahcKEwiYhuCww9H0AhUAAAAAHQAAAAAQAQ\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21462\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Google_Podcasts_Badge-632x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/soundcloud.com\/digital-handeln\/09-geschenkartikel-erfolgreich-verkaufen-produktideen-und-tipps-von-geschenkesterncom?si=c9f6ded313bb4c8d871b52a26ace1eab&amp;utm_source=clipboard&amp;utm_medium=text&amp;utm_campaign=social_sharing\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21468\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a><\/p>\n<\/div><\/section><\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_6'  class='avia-section av-701e-72b5fd0c03f9474b4495c626b61bb3d1 main_color avia-section-large avia-no-border-styling  avia-builder-el-26  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-21161'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af\">\n.flex_column.av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af av_one_third  avia-builder-el-27  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jkcfkdrc-4ef922d90ddc4bddfdb46e40c5001c39\">\n.avia-image-container.av-jkcfkdrc-4ef922d90ddc4bddfdb46e40c5001c39 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-jkcfkdrc-4ef922d90ddc4bddfdb46e40c5001c39 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-jkcfkdrc-4ef922d90ddc4bddfdb46e40c5001c39 av-styling- avia-align-center  avia-builder-el-28  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-34515 avia-img-lazy-loading-not-34515 avia_image ' src=\"https:\/\/epages.com\/wp-content\/uploads\/2021\/11\/fs_circle2.png\" alt='' title='FS_Circle2'  height=\"192\" width=\"192\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2021\/11\/fs_circle2.png 192w, https:\/\/epages.com\/wp-content\/uploads\/2021\/11\/fs_circle2-80x80.png 80w, https:\/\/epages.com\/wp-content\/uploads\/2021\/11\/fs_circle2-36x36.png 36w, https:\/\/epages.com\/wp-content\/uploads\/2021\/11\/fs_circle2-180x180.png 180w\" sizes=\"(max-width: 192px) 100vw, 192px\" \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-8af3b4db8105981351e87b180e25d577\">\n.flex_column.av-5apm-8af3b4db8105981351e87b180e25d577{\nborder-radius:0px 0px 0px 0px;\npadding:15px 15px 15px 15px;\n}\n<\/style>\n<div  class='flex_column av-5apm-8af3b4db8105981351e87b180e25d577 av_two_third  avia-builder-el-29  el_after_av_one_third  avia-builder-el-last  flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mpxr3x-2e957203a6437933b2eabde3f2564969\">\n#top .av-special-heading.av-mpxr3x-2e957203a6437933b2eabde3f2564969{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-mpxr3x-2e957203a6437933b2eabde3f2564969 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-mpxr3x-2e957203a6437933b2eabde3f2564969 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-mpxr3x-2e957203a6437933b2eabde3f2564969 av-special-heading-h3 blockquote modern-quote  avia-builder-el-30  el_before_av_textblock  avia-builder-el-first '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >#08 &#8211; Abmahnfallen f\u00fcr Onlineh\u00e4ndler \u2013 E-Commerce-Recht mit Frieder Schelle von Trusted Shops<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-42fq-65eed7b181d746920fe9623600aeb427 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p data-pm-slice=\"1 1 &#091;&#093;\">Abmahnungen im E-Commerce sind im deutschsprachigen Raum zu einem lukrativen Gesch\u00e4ftsmodell geworden. Die aktuelle Gesetzeslage bietet einige Grauzonen und Schlupfl\u00f6cher, denen sich Shopbetreiber bewusst sein sollten. Frieder Schelle, Rechtsberater bei <a href=\"https:\/\/www.trustedshops.de\/\" rel=\"nofollow noopener\">Trusted Shops<\/a>, kl\u00e4rt \u00fcber die g\u00e4ngigsten Abmahnfallen auf und verr\u00e4t, auf was H\u00e4ndler bei der aktuellen Rechtslage besonders achten sollten. Dabei geht es nicht nur um das rechtskonforme Cookie-Banner, sondern auch vermeidliche Lappalien wie Versandversprechungen und Grundpreise.<\/p>\n<p><a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/digital-handeln\/id1542235062?i=1000540398278\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21449\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Apple_Podcasts_Badge-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/open.spotify.com\/episode\/21pIq3HkBVUjl5AlL2jjWf?si=b2dff9dad0db45c5&amp;nd=1\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21456\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a>\u00a0<a href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9hbmNob3IuZm0vcy80MTkzZjllMC9wb2RjYXN0L3Jzcw\/episode\/NTJmNjcyMjEtMjBkNS00MjA5LWI4OTYtNTAzYWZjMzc1ODAy?sa=X&amp;ved=0CAUQkfYCahcKEwjwgMypwvfzAhUAAAAAHQAAAAAQCg\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21462\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Google_Podcasts_Badge-632x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/soundcloud.com\/digital-handeln\/08-abmahnfallen-fur-onlinehandler-e-commerce-recht-mit-frieder-schelle-von-trusted-shops\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21468\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a><\/p>\n<\/div><\/section><\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_7'  class='avia-section av-701e-e79b3245ec3f4b2463889a5622139e8c alternate_color avia-section-large avia-no-border-styling  avia-builder-el-32  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-21161'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af\">\n.flex_column.av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af av_one_third  avia-builder-el-33  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jkcfkdrc-40c5beb304aad43975492ddc12728728\">\n.avia-image-container.av-jkcfkdrc-40c5beb304aad43975492ddc12728728 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-jkcfkdrc-40c5beb304aad43975492ddc12728728 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-jkcfkdrc-40c5beb304aad43975492ddc12728728 av-styling- avia-align-center  avia-builder-el-34  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-31042 avia-img-lazy-loading-not-31042 avia_image ' src=\"https:\/\/epages.com\/wp-content\/uploads\/2021\/08\/lena_dietrich_circle1.png\" alt='' title='Lena_Dietrich_circle1'  height=\"192\" width=\"192\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2021\/08\/lena_dietrich_circle1.png 192w, https:\/\/epages.com\/wp-content\/uploads\/2021\/08\/lena_dietrich_circle1-80x80.png 80w, https:\/\/epages.com\/wp-content\/uploads\/2021\/08\/lena_dietrich_circle1-36x36.png 36w, https:\/\/epages.com\/wp-content\/uploads\/2021\/08\/lena_dietrich_circle1-180x180.png 180w\" sizes=\"(max-width: 192px) 100vw, 192px\" \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-8af3b4db8105981351e87b180e25d577\">\n.flex_column.av-5apm-8af3b4db8105981351e87b180e25d577{\nborder-radius:0px 0px 0px 0px;\npadding:15px 15px 15px 15px;\n}\n<\/style>\n<div  class='flex_column av-5apm-8af3b4db8105981351e87b180e25d577 av_two_third  avia-builder-el-35  el_after_av_one_third  avia-builder-el-last  flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-krw5sgxw-fcd16e41dce91e9a5e850e0cd5f4b54a\">\n#top .av-special-heading.av-krw5sgxw-fcd16e41dce91e9a5e850e0cd5f4b54a{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-krw5sgxw-fcd16e41dce91e9a5e850e0cd5f4b54a .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-krw5sgxw-fcd16e41dce91e9a5e850e0cd5f4b54a .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-krw5sgxw-fcd16e41dce91e9a5e850e0cd5f4b54a av-special-heading-h3 blockquote modern-quote  avia-builder-el-36  el_before_av_textblock  avia-builder-el-first '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >#07 &#8211; Vom Shop zum Kunden: Wie biete ich ein erfolgreiches Versanderlebnis? (mit Lena Dietrich von Sendcloud)<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-42fq-65eed7b181d746920fe9623600aeb427 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p data-pm-slice=\"1 1 &#091;&#093;\">Last but not least: Der Versand ist einer der wichtigsten Erfolgsfaktoren im E-Commerce. Aber warum fallen die Erfahrungen bei Endkunden so unterschiedlich aus? \u00dcber die wichtigsten Touchpoints im Versandablauf sprechen wir in dieser Folge mit Lena Dietrich von <a href=\"https:\/\/www.sendcloud.de\/\" rel=\"nofollow noopener\">Sendcloud<\/a>, einer vollautomatisierten Versandsoftware f\u00fcr Onlineshops. Als langj\u00e4hrige Expertin im E-Commerce wei\u00df Lena Dietrich, wo sich Versand weiter optimieren l\u00e4sst, um ein ganzheitliches Kauferlebnis f\u00fcr langfristige Kundenbindung zu schaffen. Unter anderem verr\u00e4t sie Insights zu Verbraucherstudien, Kundenpr\u00e4ferenzen und gibt einen Ausblick auf die Logistik der Zukunft.<\/p>\n<p><a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/07-vom-shop-zum-kunden-wie-biete-ich-ein-erfolgreiches\/id1542235062?i=1000530761273\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21449\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Apple_Podcasts_Badge-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/open.spotify.com\/episode\/0x3fY0BjEftNJwQYrwa7it\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21456\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a>\u00a0<a href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9hbmNob3IuZm0vcy80MTkzZjllMC9wb2RjYXN0L3Jzcw\/episode\/ZTBhMzU5NmItYjQzZC00Y2QyLWEzYzktMTQ0NDlkM2YzNDcx?sa=X&amp;ved=0CAUQkfYCahcKEwj4_rie2ZLyAhUAAAAAHQAAAAAQAg\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21462\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Google_Podcasts_Badge-632x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/soundcloud.com\/digital-handeln\/07-wie-biete-ich-ein-erfolgreiches-versanderlebnis-mit-lena-dietrich-von-sendcloud\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21468\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a><\/p>\n<\/div><\/section><\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_8'  class='avia-section av-701e-72b5fd0c03f9474b4495c626b61bb3d1 main_color avia-section-large avia-no-border-styling  avia-builder-el-38  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-21161'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af\">\n.flex_column.av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af av_one_third  avia-builder-el-39  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jkcfkdrc-564861bd435e0f552487a15833651ea9\">\n.avia-image-container.av-jkcfkdrc-564861bd435e0f552487a15833651ea9 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-jkcfkdrc-564861bd435e0f552487a15833651ea9 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-jkcfkdrc-564861bd435e0f552487a15833651ea9 av-styling- avia-align-center  avia-builder-el-40  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-28433 avia-img-lazy-loading-not-28433 avia_image ' src=\"https:\/\/epages.com\/wp-content\/uploads\/2021\/06\/johannes.png\" alt='' title='Johannes'  height=\"192\" width=\"192\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2021\/06\/johannes.png 192w, https:\/\/epages.com\/wp-content\/uploads\/2021\/06\/johannes-80x80.png 80w, https:\/\/epages.com\/wp-content\/uploads\/2021\/06\/johannes-36x36.png 36w, https:\/\/epages.com\/wp-content\/uploads\/2021\/06\/johannes-180x180.png 180w\" sizes=\"(max-width: 192px) 100vw, 192px\" \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-8af3b4db8105981351e87b180e25d577\">\n.flex_column.av-5apm-8af3b4db8105981351e87b180e25d577{\nborder-radius:0px 0px 0px 0px;\npadding:15px 15px 15px 15px;\n}\n<\/style>\n<div  class='flex_column av-5apm-8af3b4db8105981351e87b180e25d577 av_two_third  avia-builder-el-41  el_after_av_one_third  avia-builder-el-last  flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kq0wj95a-c927aeec20c4fdbe89ffc7d1f6bd5875\">\n#top .av-special-heading.av-kq0wj95a-c927aeec20c4fdbe89ffc7d1f6bd5875{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-kq0wj95a-c927aeec20c4fdbe89ffc7d1f6bd5875 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-kq0wj95a-c927aeec20c4fdbe89ffc7d1f6bd5875 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-kq0wj95a-c927aeec20c4fdbe89ffc7d1f6bd5875 av-special-heading-h3 blockquote modern-quote  avia-builder-el-42  el_before_av_textblock  avia-builder-el-first '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >#06 &#8211; Johannes von Facelift, wie kann mein Business auf Social Media performen? <\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-42fq-65eed7b181d746920fe9623600aeb427 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p data-pm-slice=\"1 1 &#091;&#093;\">Wenn es um Social Media geht, dann lautet eine Faustregel: Nicht du findest deine Zielgruppe, die Zielgruppe findet dich. Aber wie k\u00f6nnen sich Unternehmen auf Social Media dahingehend optimal positionieren, Inhalte bewerben und welche Plattformen sind \u00fcberhaupt f\u00fcr welche KMUs geeignet? Johannes Schneider von der Social-Media-Management L\u00f6sung <a href=\"https:\/\/facelift-bbt.com\/de\/\" target=\"_blank\" rel=\"noopener nofollow\">Facelift<\/a> ist Experte im Bereich Social-Media und Content Marketing. In dieser Folge verr\u00e4t er wertvolle Praxistipps, die H\u00e4ndlern im Bereich Social Ad und Content nach vorne bringen.<\/p>\n<p><a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/06-johannes-von-facelift-wie-kann-mein-business-auf\/id1542235062?i=1000525611994\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21449\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Apple_Podcasts_Badge-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/open.spotify.com\/episode\/698bXC17qd9aSqJdjTaUYM?si=dK_AYUpGQx686f-kSiXvjg&amp;dl_branch=1&amp;nd=1\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21456\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a>\u00a0<a href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9hbmNob3IuZm0vcy80MTkzZjllMC9wb2RjYXN0L3Jzcw\/episode\/ZWQwN2I2N2ItY2VhOC00MTY4LTg2Y2MtNDI5ZjI0ODcwYWMy?sa=X&amp;ved=0CAUQkfYCahcKEwiA-Yvq1Z7xAhUAAAAAHQAAAAAQNg\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21462\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Google_Podcasts_Badge-632x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/soundcloud.com\/digital-handeln\/06-johannes-von-facelift-wie-kann-mein-business-auf-social-media-performen\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21468\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a><\/p>\n<\/div><\/section><\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_9'  class='avia-section av-701e-e79b3245ec3f4b2463889a5622139e8c alternate_color avia-section-large avia-no-border-styling  avia-builder-el-44  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-21161'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af\">\n.flex_column.av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af av_one_third  avia-builder-el-45  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jkcfkdrc-891b0a72b5927e794f1633f64809f022\">\n.avia-image-container.av-jkcfkdrc-891b0a72b5927e794f1633f64809f022 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-jkcfkdrc-891b0a72b5927e794f1633f64809f022 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-jkcfkdrc-891b0a72b5927e794f1633f64809f022 av-styling- avia-align-center  avia-builder-el-46  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-28093 avia-img-lazy-loading-not-28093 avia_image ' src=\"https:\/\/epages.com\/wp-content\/uploads\/2021\/05\/hansemannmeissnerkreis-2.png\" alt='' title='HansemannMeissnerKreis'  height=\"192\" width=\"350\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2021\/05\/hansemannmeissnerkreis-2.png 350w, https:\/\/epages.com\/wp-content\/uploads\/2021\/05\/hansemannmeissnerkreis-2-300x165.png 300w\" sizes=\"(max-width: 350px) 100vw, 350px\" \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-8af3b4db8105981351e87b180e25d577\">\n.flex_column.av-5apm-8af3b4db8105981351e87b180e25d577{\nborder-radius:0px 0px 0px 0px;\npadding:15px 15px 15px 15px;\n}\n<\/style>\n<div  class='flex_column av-5apm-8af3b4db8105981351e87b180e25d577 av_two_third  avia-builder-el-47  el_after_av_one_third  avia-builder-el-last  flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mt7mxp-3ae905ffef78048463a21e7ad5295d6b\">\n#top .av-special-heading.av-mt7mxp-3ae905ffef78048463a21e7ad5295d6b{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-mt7mxp-3ae905ffef78048463a21e7ad5295d6b .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-mt7mxp-3ae905ffef78048463a21e7ad5295d6b .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-mt7mxp-3ae905ffef78048463a21e7ad5295d6b av-special-heading-h3 blockquote modern-quote  avia-builder-el-48  el_before_av_textblock  avia-builder-el-first '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >#05 &#8211; Influencer der eigenen Marke: Imme von Hansemann.de und Christian von Mioboards.com <\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-42fq-65eed7b181d746920fe9623600aeb427 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p data-pm-slice=\"1 1 &#091;&#093;\">Markenbotschafter des eigenen Unternehmens sein \u2013 wie funktioniert das und was steckt dahinter? In dieser Folge haben wir gleich zwei H\u00e4ndler zu Gast: Imme von ihrem Bastelshop \u201e<a href=\"https:\/\/www.hansemann.de\" target=\"_blank\" rel=\"noopener nofollow\">Hansemann<\/a>\u201d und Christian von seinem Kitesurfshop \u201e<a href=\"https:\/\/www.mioboards.com\" target=\"_blank\" rel=\"noopener nofollow\">Mioboards<\/a>\u201d. Beide stehen mit Ihrem Gesicht f\u00fcr ihr eigenes Unternehmen. Uns interessiert vor allem, wie die Anf\u00e4nge der Gr\u00fcnder waren, wie sie Ihre Produkte \u00fcber Social Media bewerben und welches Potenzial Videoformate wie Tutorials und Live Shopping f\u00fcr ihre Marke haben.<\/p>\n<p><a href=\"https:\/\/podcasts.apple.com\/de\/podcast\/05-influencer-der-eigenen-marke-imme-von-hansemann\/id1542235062?i=1000521429673\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21449\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Apple_Podcasts_Badge-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/open.spotify.com\/episode\/1r38YR6j9n9dL9J68HHjV2?si=Ld5d7gnFSn2vMY4VmvqMTQ\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21456\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a>\u00a0<a href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9hbmNob3IuZm0vcy80MTkzZjllMC9wb2RjYXN0L3Jzcw\/episode\/ZGE1N2JjNjQtYmMyNS00NjcwLTk1ZjctZWExNTViZTE2NGE5?hl=de&amp;ved=2ahUKEwju5svB5sPwAhXJ_7sIHe1TCUcQjrkEegQIBhAF&amp;ep=6\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21462\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Google_Podcasts_Badge-632x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/soundcloud.com\/digital-handeln\/05-influencer-der-eigenen-marke-imme-von-hansemannde-und-christian-von-mioboardscom\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21468\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a><\/p>\n<\/div><\/section><\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_10'  class='avia-section av-701e-72b5fd0c03f9474b4495c626b61bb3d1 main_color avia-section-large avia-no-border-styling  avia-builder-el-50  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-21161'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af\">\n.flex_column.av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af av_one_third  avia-builder-el-51  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jkcfkdrc-9b24b93ef65b615ba92262a31d9186ae\">\n.avia-image-container.av-jkcfkdrc-9b24b93ef65b615ba92262a31d9186ae img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-jkcfkdrc-9b24b93ef65b615ba92262a31d9186ae .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-jkcfkdrc-9b24b93ef65b615ba92262a31d9186ae av-styling- avia-align-center  avia-builder-el-52  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-27184 avia-img-lazy-loading-not-27184 avia_image ' src=\"https:\/\/epages.com\/wp-content\/uploads\/2021\/04\/johannes_altmann_circle_3.png\" alt='' title='Johannes_Altmann_circle_3'  height=\"192\" width=\"192\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2021\/04\/johannes_altmann_circle_3.png 192w, https:\/\/epages.com\/wp-content\/uploads\/2021\/04\/johannes_altmann_circle_3-80x80.png 80w, https:\/\/epages.com\/wp-content\/uploads\/2021\/04\/johannes_altmann_circle_3-36x36.png 36w, https:\/\/epages.com\/wp-content\/uploads\/2021\/04\/johannes_altmann_circle_3-180x180.png 180w\" sizes=\"(max-width: 192px) 100vw, 192px\" \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-8af3b4db8105981351e87b180e25d577\">\n.flex_column.av-5apm-8af3b4db8105981351e87b180e25d577{\nborder-radius:0px 0px 0px 0px;\npadding:15px 15px 15px 15px;\n}\n<\/style>\n<div  class='flex_column av-5apm-8af3b4db8105981351e87b180e25d577 av_two_third  avia-builder-el-53  el_after_av_one_third  avia-builder-el-last  flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-q7ds9p-b4f872a879634703f8d36db866d31098\">\n#top .av-special-heading.av-q7ds9p-b4f872a879634703f8d36db866d31098{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-q7ds9p-b4f872a879634703f8d36db866d31098 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-q7ds9p-b4f872a879634703f8d36db866d31098 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-q7ds9p-b4f872a879634703f8d36db866d31098 av-special-heading-h3 blockquote modern-quote  avia-builder-el-54  el_before_av_textblock  avia-builder-el-first '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >Episode #04: Johannes Altmann \u2013 Mit Customer Happiness zum E-Commerce Erfolg<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-42fq-65eed7b181d746920fe9623600aeb427 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p data-pm-slice=\"1 1 &#091;&#093;\"><span class=\"fabric-editor-annotation\" data-mark-type=\"annotation\" data-mark-annotation-type=\"inlineComment\" data-id=\"c4d603cc-b5d6-49de-a9f8-a9c88b0c1c05\">Station\u00e4re H\u00e4ndler verloren mit dem Lockdown und dem Schlie\u00dfen der Ladent\u00fcr den Kontakt zu vielen Kunden. <\/span>Wie sich H\u00e4ndler mithilfe von \u201eCustomer Happiness\u201c jetzt digital aufstellen sollten, verr\u00e4t uns Usability-Experte Johannes Altmann von <a href=\"https:\/\/www.shoplupe.com\/\" rel=\"nofollow noopener\">Shoplupe<\/a>. Welche Produkte muss ich anbieten? Wie erkenne ich meine Kundenstruktur? Welche Vorteile bieten standardisierte Shopl\u00f6sungen gegen\u00fcber individualisierbaren Systemen? Welche E-Commerce Trends sind 2021 f\u00fcr KMU H\u00e4ndler unumg\u00e4ngliche und auf welche kann man verzichten?<\/p>\n<p><a href=\"https:\/\/podcasts.apple.com\/de\/podcast\/04-johannes-altmann-mit-customer-happiness-zum-e-commerce\/id1542235062?i=1000516827366\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21449\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Apple_Podcasts_Badge-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/open.spotify.com\/episode\/32u4BJ6TtArjiGPgyGuLrM\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21456\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a>\u00a0<a href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9hbmNob3IuZm0vcy80MTkzZjllMC9wb2RjYXN0L3Jzcw\/episode\/MzI2NWVmMjYtNWFiNC00Y2UyLTk1NmUtZGNlM2YzOWZjNWIy?sa=X&amp;ved=0CAcQuIEEahcKEwj40Z2MnfjvAhUAAAAAHQAAAAAQAg\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21462\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Google_Podcasts_Badge-632x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/soundcloud.com\/digital-handeln\/04-johannes-altmann-mit-customer-happiness-zum-e-commerce-erfolg-1\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-21468 alignnone\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a><\/p>\n<\/div><\/section><\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_11'  class='avia-section av-701e-7f5b10e1cbe7b10ae50978d1c8c21aa5 alternate_color avia-section-large avia-no-border-styling  avia-builder-el-56  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-21161'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af\">\n.flex_column.av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af av_one_third  avia-builder-el-57  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jkcfkdrc-0511b7367e0f14fd2712ef5480b77db6\">\n.avia-image-container.av-jkcfkdrc-0511b7367e0f14fd2712ef5480b77db6 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-jkcfkdrc-0511b7367e0f14fd2712ef5480b77db6 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-jkcfkdrc-0511b7367e0f14fd2712ef5480b77db6 av-styling- avia-align-center  avia-builder-el-58  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-26248 avia-img-lazy-loading-not-26248 avia_image ' src=\"https:\/\/epages.com\/wp-content\/uploads\/2021\/03\/christoph-tontsch_circle-1.png\" alt='' title='Christoph Tontsch_Circle'  height=\"192\" width=\"192\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2021\/03\/christoph-tontsch_circle-1.png 192w, https:\/\/epages.com\/wp-content\/uploads\/2021\/03\/christoph-tontsch_circle-1-80x80.png 80w, https:\/\/epages.com\/wp-content\/uploads\/2021\/03\/christoph-tontsch_circle-1-36x36.png 36w, https:\/\/epages.com\/wp-content\/uploads\/2021\/03\/christoph-tontsch_circle-1-180x180.png 180w\" sizes=\"(max-width: 192px) 100vw, 192px\" \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-8af3b4db8105981351e87b180e25d577\">\n.flex_column.av-5apm-8af3b4db8105981351e87b180e25d577{\nborder-radius:0px 0px 0px 0px;\npadding:15px 15px 15px 15px;\n}\n<\/style>\n<div  class='flex_column av-5apm-8af3b4db8105981351e87b180e25d577 av_two_third  avia-builder-el-59  el_after_av_one_third  avia-builder-el-last  flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kneble50-f98d91867488532c0ff09c6e7fffc42d\">\n#top .av-special-heading.av-kneble50-f98d91867488532c0ff09c6e7fffc42d{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-kneble50-f98d91867488532c0ff09c6e7fffc42d .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-kneble50-f98d91867488532c0ff09c6e7fffc42d .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-kneble50-f98d91867488532c0ff09c6e7fffc42d av-special-heading-h3 blockquote modern-quote  avia-builder-el-60  el_before_av_textblock  avia-builder-el-first '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >Episode #03: Click <span class='special_amp'>&amp;<\/span> Meet mit Shore \u2013 Wie l\u00e4sst sich Kundenmanagement digitalisieren?<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-42fq-65eed7b181d746920fe9623600aeb427 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Nach Click &amp; Collect kommt nun Click &amp; Meet: Die n\u00e4chste Herausforderung an den lokalen Einzelhandel, Kundenmanagement digital zu gestalten. Christoph Tontsch von <a href=\"https:\/\/www.shore.com\/de\/\" target=\"_blank\" rel=\"noopener nofollow\">Shore<\/a> ist zu Gast und spricht mit uns \u00fcber digitalen Entwicklungen kleiner und mittelst\u00e4ndischer Unternehmen. Wie meistere ich Click and Meet f\u00fcr mein Gesch\u00e4ft? Wie lassen sich mit Shore personalisierte Einkaufserlebnisse schaffen? Wie k\u00f6nnen lokale H\u00e4ndler jetzt konkurrenzf\u00e4hig bleiben? Welche Aufgaben haben digitale Unternehmen in einer Zeit des so rasanten Digitalen Wandels?<\/p>\n<p><a href=\"https:\/\/podcasts.apple.com\/de\/podcast\/03-click-meet-mit-shore-wie-l\u00e4sst-sich-kundenmanagement\/id1542235062?i=1000512692615\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21449\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Apple_Podcasts_Badge-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/open.spotify.com\/episode\/7adIMgCoG2UPM66On9umHQ?si=aemFC3hLRMG6HsEx9r53Fg&amp;nd=1\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21456\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a>\u00a0<a href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9hbmNob3IuZm0vcy80MTkzZjllMC9wb2RjYXN0L3Jzcw\/episode\/YzkwMGU5OWYtNDcxZS00OGIwLTk3MTMtMTA4NGZiNjYwNmZm?sa=X&amp;ved=0CAUQkfYCahcKEwjItv3YiKvvAhUAAAAAHQAAAAAQBA\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21462\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Google_Podcasts_Badge-632x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/soundcloud.com\/digital-handeln\/03-click-meet-mit-shore-wie-lasst-sich-kundenmanagement-digitalisieren\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21468\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a><\/p>\n<\/div><\/section><\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_12'  class='avia-section av-701e-72b5fd0c03f9474b4495c626b61bb3d1 main_color avia-section-large avia-no-border-styling  avia-builder-el-62  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-21161'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af\">\n.flex_column.av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af av_one_third  avia-builder-el-63  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jkcfkdrc-8a938f4b88b6973d756145ad8ec761db\">\n.avia-image-container.av-jkcfkdrc-8a938f4b88b6973d756145ad8ec761db img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-jkcfkdrc-8a938f4b88b6973d756145ad8ec761db .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-jkcfkdrc-8a938f4b88b6973d756145ad8ec761db av-styling- avia-align-center  avia-builder-el-64  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-25475 avia-img-lazy-loading-not-25475 avia_image ' src=\"https:\/\/epages.com\/wp-content\/uploads\/2021\/02\/renee-billbee.png\" alt='' title='Ren\u00e9e Billbee'  height=\"192\" width=\"192\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2021\/02\/renee-billbee.png 192w, https:\/\/epages.com\/wp-content\/uploads\/2021\/02\/renee-billbee-80x80.png 80w, https:\/\/epages.com\/wp-content\/uploads\/2021\/02\/renee-billbee-36x36.png 36w, https:\/\/epages.com\/wp-content\/uploads\/2021\/02\/renee-billbee-180x180.png 180w\" sizes=\"(max-width: 192px) 100vw, 192px\" \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-8af3b4db8105981351e87b180e25d577\">\n.flex_column.av-5apm-8af3b4db8105981351e87b180e25d577{\nborder-radius:0px 0px 0px 0px;\npadding:15px 15px 15px 15px;\n}\n<\/style>\n<div  class='flex_column av-5apm-8af3b4db8105981351e87b180e25d577 av_two_third  avia-builder-el-65  el_after_av_one_third  avia-builder-el-last  flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-rmxx99-5750007218541e501f07a6ec4119d9cc\">\n#top .av-special-heading.av-rmxx99-5750007218541e501f07a6ec4119d9cc{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-rmxx99-5750007218541e501f07a6ec4119d9cc .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-rmxx99-5750007218541e501f07a6ec4119d9cc .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-rmxx99-5750007218541e501f07a6ec4119d9cc av-special-heading-h3 blockquote modern-quote  avia-builder-el-66  el_before_av_textblock  avia-builder-el-first '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >Episode #02: Multichannel Marketing \u2013 Billbee \u00fcber das Erfolgsmodell<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-42fq-65eed7b181d746920fe9623600aeb427 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>In dieser Folge ist Ren\u00e9e Kreijkes von <a href=\"https:\/\/www.billbee.io\" target=\"_blank\" rel=\"noopener nofollow\">Billbee<\/a>, Anbieter einer Multichannel-L\u00f6sung f\u00fcr Online-H\u00e4ndler, zu Gast. Zusammen mit Moderator Andr\u00e9 Podeyn sprechen wir \u00fcber wichtige Tipps f\u00fcr H\u00e4ndler, die in das Multichannel-Marketing einsteigen wollen: Was man beachten sollte, f\u00fcr welche Produkte sich Multichannel besonders lohnt und wie die Anwendung Billbee den Einstieg erleichtert. Au\u00dferdem geht es um die aktuelle Bedeutung von digitalen Abwicklungen w\u00e4hrend des Lockdowns und das Ph\u00e4nomen Click&amp;Collect.<\/p>\n<p><a href=\"https:\/\/podcasts.apple.com\/de\/podcast\/02-multichannel-marketing-billbee-\u00fcber-das-erfolgsmodell\/id1542235062?i=1000507282553\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21449\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Apple_Podcasts_Badge-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/open.spotify.com\/episode\/5m3ZeKWgpBut2UNY2AdHcZ?si=nrm3pOVxSYutAlceMEkwOw\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21456\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a>\u00a0<a href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9hbmNob3IuZm0vcy80MTkzZjllMC9wb2RjYXN0L3Jzcw\/episode\/YjIzNmU0MWItODZjYS00YmIyLTgzYWEtNGE3OThhYzYzMDAy?sa=X&amp;ved=0CAcQuIEEahcKEwiQ1tn09dnuAhUAAAAAHQAAAAAQAQ\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21462\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Google_Podcasts_Badge-632x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/soundcloud.com\/digital-handeln\/02-multichannel-marketing-billbee-uber-das-erfolgsmodell\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21468\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a><\/p>\n<\/div><\/section><\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_13'  class='avia-section av-701e-7f5b10e1cbe7b10ae50978d1c8c21aa5 alternate_color avia-section-large avia-no-border-styling  avia-builder-el-68  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-21161'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af\">\n.flex_column.av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af av_one_third  avia-builder-el-69  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jkcfkdrc-1e484c8a2db9b43720b6745f887277c5\">\n.avia-image-container.av-jkcfkdrc-1e484c8a2db9b43720b6745f887277c5 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-jkcfkdrc-1e484c8a2db9b43720b6745f887277c5 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-jkcfkdrc-1e484c8a2db9b43720b6745f887277c5 av-styling- avia-align-center  avia-builder-el-70  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-21109 avia-img-lazy-loading-not-21109 avia_image ' src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/circle-cropped-11-copy.png\" alt='' title='circle-cropped (11) copy'  height=\"192\" width=\"192\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/circle-cropped-11-copy.png 192w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/circle-cropped-11-copy-150x150.png 150w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/circle-cropped-11-copy-36x36.png 36w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/circle-cropped-11-copy-180x180.png 180w\" sizes=\"(max-width: 192px) 100vw, 192px\" \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-8af3b4db8105981351e87b180e25d577\">\n.flex_column.av-5apm-8af3b4db8105981351e87b180e25d577{\nborder-radius:0px 0px 0px 0px;\npadding:15px 15px 15px 15px;\n}\n<\/style>\n<div  class='flex_column av-5apm-8af3b4db8105981351e87b180e25d577 av_two_third  avia-builder-el-71  el_after_av_one_third  avia-builder-el-last  flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-n1nzq5-4e383198c4e294d01a114b75037ffbe0\">\n#top .av-special-heading.av-n1nzq5-4e383198c4e294d01a114b75037ffbe0{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-n1nzq5-4e383198c4e294d01a114b75037ffbe0 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-n1nzq5-4e383198c4e294d01a114b75037ffbe0 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-n1nzq5-4e383198c4e294d01a114b75037ffbe0 av-special-heading-h3 blockquote modern-quote  avia-builder-el-72  el_before_av_textblock  avia-builder-el-first '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >Episode #01: Social-Media-Strategie mit Daniela Sichting (Super Streusel)<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-42fq-65eed7b181d746920fe9623600aeb427 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>In unserer ersten Folge begr\u00fc\u00dfen wir Daniela Sichting von <a href=\"http:\/\/www.superstreusel.de\" target=\"_blank\" rel=\"noopener nofollow\">Super Streusel<\/a>. Unter anderem sprechen wir mit ihr dar\u00fcber, wie sie mit ihrer Schwester vom Kuchen auf die Streusel kam, ob in Pandemiezeiten mehr gebacken wird und was ihr Vater mit dem Unternehmen zu tun hat. Erfahre alles \u00fcber die Vorteile einer Social Brand, die aktuellen Herausforderungen durch Corona und vieles mehr rund um den Onlinehandel.<\/p>\n<p><a href=\"https:\/\/podcasts.apple.com\/de\/podcast\/digital-handeln\/id1542235062\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21449\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Apple_Podcasts_Badge-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/open.spotify.com\/episode\/6fX8TQJq5urCMJ9oscbUJz\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21456\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/spotify-badge660-160-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a>\u00a0<a href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9hbmNob3IuZm0vcy80MTkzZjllMC9wb2RjYXN0L3Jzcw\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21462\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Google_Podcasts_Badge-632x160-1.png\" alt=\"\" width=\"165\" height=\"40\" \/><\/a> <a href=\"https:\/\/soundcloud.com\/digital-handeln\/001-social-media-strategie-mit-daniela-sichting-super-streusel\" target=\"_blank\" rel=\"noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-21468\" src=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png\" alt=\"\" width=\"165\" height=\"40\" srcset=\"https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1.png 660w, https:\/\/epages.com\/wp-content\/uploads\/2020\/11\/Soundcloud-660x160-1-300x73.png 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/><\/a><\/p>\n<\/div><\/section><\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-701e-49f743bdbffc76aa80eac04c81041cab\">\n.avia-section.av-701e-49f743bdbffc76aa80eac04c81041cab{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/epages.com\/wp-content\/uploads\/2018\/08\/hintergrund-kontakt.jpg);\nbackground-position:50% 50%;\nbackground-attachment:scroll;\n}\n<\/style>\n<div id='av_section_14'  class='avia-section av-701e-49f743bdbffc76aa80eac04c81041cab main_color avia-section-large avia-no-border-styling  avia-builder-el-74  el_after_av_section  avia-builder-el-last  en_bg_enterprise4 avia-full-stretch avia-bg-style-scroll container_wrap fullsize'  data-section-bg-repeat='stretch'><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-21161'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af\">\n.flex_column.av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-5apm-30dca3a8e5b28ad80cc6d1cf63dab7af av_one_full  avia-builder-el-75  el_before_av_hr  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ko8af1-889372a61be29aac36c76b3a9a82fe8d\">\n#top .av-special-heading.av-ko8af1-889372a61be29aac36c76b3a9a82fe8d{\npadding-bottom:10px;\ncolor:#ffffff;\n}\nbody .av-special-heading.av-ko8af1-889372a61be29aac36c76b3a9a82fe8d .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-ko8af1-889372a61be29aac36c76b3a9a82fe8d 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